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Strategy

OnlyFans pricing calculator.

A starting point for your subscription and PPV prices, based on your niche, your audience size and how often you post.

10,000

Recommended subscription price

$9.99

This sits in the sweet spot for your niche and audience size.

PPV message range

$8 to $25

Short clips and photo sets at the low end. Longer custom-style content at the top.

Tip menu starting point

$15 to $75

Price your cheapest item high enough that small requests are still worth your time.

Strategy notes

    How the prices are worked out.

    The method

    Each niche starts from a base subscription price and a sensible range: about $8 for fitness and lifestyle pages, $7 for cosplay and gaming, $10 for couples, $12 for explicit pages and $15 for niche or fetish content, where fans have fewer places to go.

    Your following moves the price. Under 5,000 followers it drops by 15%, because a lower price makes it easier for a smaller audience to say yes. From 20,000 it goes up 15%, and from 100,000 it goes up 30%. How often you post moves it again: 15% less if you post once or twice a week, 15% more if you post every day. The result stays inside your niche's range and ends in .99. PPV and tip menu ranges move with your following only.

    A worked example

    A lifestyle page with 10,000 followers posting 3 to 5 times a week gets a $7.99 subscription, PPV messages from $15 to $50 and tip menu items from $50 to $500. An explicit page with 50,000 followers posting daily gets $15.99, PPV from $23 to $86 and tip items from $86 to $690.

    What it can't tell you

    It doesn't know how good your content is, how loyal your fans are or what your competitors charge. Use it as a starting price, then test. Raise prices when fans keep buying, and try a first-month discount if too few people subscribe. For more depth, read the OnlyFans pricing strategy guide and how to price PPV.

    Build your menu

    Need a tip menu?

    Use our tip menu builder to create one you can copy straight to your page.