Upselling on OnlyFans: Customs, Sexting and Tip Menu Extras

Upselling on OnlyFans means giving fans who want more from you an easy way to pay for it: custom content, PPV, tip menu items, sexting, voice notes and other extras. Your subscription price gets fans through the door, but it doesn’t have to be where most of your money comes from. Anything above it depends on offering more at the right moment.

Done well, upselling feels like you’re making something easy to get. Done badly, it feels like a cash grab. The difference is mostly timing and how clearly you lay out what you offer.

What upselling actually means on OnlyFans

In most businesses, upselling means getting a customer to buy a pricier version of something they already want. On OnlyFans the idea’s similar, but the setting is different. Your subscriber has already paid to see your page. Upselling means giving them ways to spend beyond that subscription.

That covers custom content, pay-per-view messages, tip menu items, sexting sessions, voice notes, video calls, dick ratings, worn items and anything else you decide to offer. Treat each one as a product in a catalogue. The more clearly you present them, the easier it is for fans to buy.

Good upselling doesn’t push something a fan doesn’t want. It makes something they already want easy to get.

Identifying the right moments in conversation

Most chances to upsell come up on their own in your DMs. A fan says something that opens the door, and you need to notice and respond.

Signs a fan is ready to spend

• They compliment a specific post and ask if you have more like it
• They describe a fantasy or scenario without being asked
• They ask what you offer or what your prices are
• They react keenly to your posts and chat often
• They’ve tipped or bought PPV before

When you see these, the next step is easy. “I’ve got something like that, want me to send it over?” or “I do customs if you’re ever interested, happy to chat about what you’d like.” You’re not pitching. You’re letting them know the option’s there.

Signs a fan isn’t ready

• Short or one-word replies
• They haven’t engaged with your free content yet
• They seem distant or uninterested
• They’ve only just subscribed and you haven’t got to know them

Pushing an offer at these moments won’t sell anything, and it can drive fans away. Read the conversation, and if the timing’s wrong, just chat.

Custom content as your highest-value upsell

Custom content is where the highest prices are. A fan pays for something made just for them, so you can charge well above what you’d ask for PPV that goes out to everyone. The personal nature of it justifies the price, and fans who order customs can turn into some of your most loyal spenders.

Price customs by time, not length

Plenty of creators price customs by the minute of finished video. That ignores most of the work. A five-minute custom might take 30 minutes to film and another 20 to edit, plus the time spent discussing the request, setting up and delivering it.

Price by the time you put in. A simple request that takes 20 minutes in total sits at one price. A complicated one with props, specific outfits, several angles or detailed instructions should cost more, because it takes more of your time.

A simple way to set this up: pick a base rate for a standard custom (say, a solo video with basic instructions), then add extra for anything that takes more work. Using their name, a specific outfit, a detailed scenario or a faster turnaround should each add to the price.

For more detail, our custom content pricing guide covers pricing customs step by step.

Tip menus as passive upselling

A tip menu sells for you without you having to pitch anything. It sits on your page or in your pinned messages, and fans look through it whenever they like.

It also cuts out steps. Without one, a fan who wants something has to ask what you offer, wait for your reply, agree a price and then decide. The sale can fall apart at any of those four points. With a tip menu, they see the options, pick one and send the tip.

Include items at different prices. Cheap items (a photo rating, a short voice note, a personal message) give casual fans an easy way to spend a little. Mid-range items (short customs, sexting sessions, dick ratings) suit fans who want more. Premium items (long customs, video calls, worn items, girlfriend experiences) are for your biggest spenders.

That spread matters. Most fans won’t buy your most expensive item, but plenty will buy something if there’s an option that fits their budget and what they’re into.

Sexting as a revenue stream

Sexting is one of the easiest upsells to scale. There’s no filming or editing. It’s a live conversation that fans pay for, and it feels personal and immediate, so fans tend to value it.

How to offer it

Put it on your tip menu with a clear rate, whether that’s per session, per block of time or per set of messages. Mention it in your welcome message or bio so fans know it’s available. When a conversation turns flirty on its own, you can suggest moving to a paid session.

How to price it

Creators usually charge by the session (a set number of messages or a time window) or by a block of time, like 10 or 30 minutes. Charging by time stops sessions dragging on forever. Be clear about what the rate covers.

Set your boundaries first

Decide beforehand what you are and aren’t comfortable with, and tell fans clearly. A limit you’ve set in advance is easier to hold, and it protects your energy.

Quick-win offerings that add up

Some of the most reliable upsells are small, quick to make and easy for a fan to buy on impulse.

• Dick ratings. A fan sends a photo and you rate it in text, audio or video. Video ratings usually cost the most. They take minutes, and fans pay for the personal attention. You can offer “honest” and “worship” versions at the same price or different ones.
• Voice notes. A short personal audio message. Plenty of fans like hearing their name, or getting a good morning message that’s just for them. They take 30 seconds to record and feel personal.
• Name use. Saying a fan’s name in content, as a moan, a whisper or a greeting, is a small extra some fans will happily pay more for.
• Photo ratings or outfit votes. Letting fans vote on what you wear next, or rating photos they send, gets them involved and brings in money at the same time.

None of these earns much on its own, but they add up. As an example, five dick ratings and ten voice notes in a week bring in money for well under an hour’s work.

Video calls and premium experiences

At the top of your price list sit the expensive items: video calls, longer girlfriend experiences and worn items. They aren’t for every fan, but your top spenders may want them.

Price video calls for your time and for the fact that they’re one-off. It’s scheduled, undivided attention, and you can’t reuse it anywhere else. They should cost a lot more than anything else you sell.

Worn items, if you choose to offer them, come with shipping and packaging to sort out. Never send anything from your home address or with your real name on it. Fans who buy them may come back for more, so track who does.

Don’t push premium items widely. Put them on your tip menu, mention them now and then, and let interested fans come to you.

Building a catalogue of extras

Think of everything you sell as one catalogue. Your subscription is the way in, and everything else is something fans choose based on what they want and what they can spend.

As an example, a catalogue might look like this:

• Entry-level items ($5 to $15): ratings, short voice notes, personal messages, polls
• Mid-range items ($15 to $50): sexting sessions, short customs, video dick ratings, photo sets
• Premium items ($50 and up): long customs, video calls, worn items, girlfriend experiences, bundles

When fans can see the whole catalogue, they pick the level that suits them. You don’t have to guess what someone can afford or push things they don’t want.

When to upsell vs when to just chat

This is where a lot of upselling goes wrong. Not every conversation is a chance to sell, and treating it as one can cost you subscribers.

Just chat when

• A fan is telling you something personal or emotional
• You’re getting to know a new subscriber
• The fan has spent recently and you want to keep the goodwill
• The conversation’s flowing and an offer would feel jarring
• A fan has just said no to something (don’t jump straight to a different offer)

Upsell when

• A fan asks about what you offer or your prices
• The conversation leads to something you sell, like a fantasy they describe or a question about customs
• A fan has been chatting for a while and has shown they’re open to spending
• You’re sharing content similar to something they’ve bought or asked about before
• What they want matches something you can provide

At its best, upselling doesn’t feel like selling. It feels like a helpful suggestion from someone who happens to offer what the fan’s looking for, and that only works when you care about the conversation as well as the sale.

Where to start with upselling

Start by building your tip menu so fans can see what’s available. Use cues in conversation to mention customs and extras. Price by your time and effort, not by numbers pulled from the air. And keep in mind that fans who feel a connection to you are the ones most likely to keep spending.

If you want to understand how fans judge prices, our guide on pricing psychology goes deeper into how fans decide what something’s worth. And to fit upsells into your PPV plans, read our PPV strategy guide.